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GraphicMail's #sendmeal campaign helps feed those in need

This time of year the urge to give back to those less fortunate arises, and at GraphicMail, the feeling is no different. The South African email service provider (ESP) has come up with a way to help those less fortunate, and what better way to lend a helping hand through something an ESP knows best? Emails.
The Service Dining Rooms is right around the corner from the GraphicMail's Cape Town offices, which made it an obvious choice for the company.

Founded by Doris Syfret in 1935, the Service Dining Rooms (SDR) has been serving nourishing meals every weekday to those in need in Cape Town for more than three generations. SDR provides 800 meals a day from their base in Cape Town CBD, but most of the meals are sent off site to various organisations in the Cape Flats.

"GraphicMail has seen the opportunity to give back to the community by donating meals to the SDR, and from 1 -25 December 2013 we will buy meals for the less privileged based on the following: the amount of emails our clients send using GraphicMail; and social interactions with our brand via Twitter and Facebook. Every send, social share, and retweet will be counted towards a "coin". The more coins, the more meals," explained Andre Strauss, country manager of GraphicMail South Africa.

GraphicMail's #sendmeal campaign relies on the public to like or share a Facebook post, retweet a Twitter post or use the #sendmeal hashtag. But not only can the public help via social media, the emails sent by clients using the GraphicMail platform also contribute to this cause.

"We would like to urge the public to connect with us on Facebook and Twitter and to use the #sendmeal hashtag as often as possible, all it will take is a few seconds of their time," concluded Strauss.

Check out their Facebook and Twitter pages and help to provide meals to the hungry this holiday season.


GraphicMail's press office

GraphicMail is a hosted service offering email, mobile and social marketing solutions. Founded in 2002, we have 17 offices globally, and offer solutions for SMEs, resellers, and free non-profit accounts.
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