On Wednesday 25 June 2008 LiquidChefs announced that the company is in the market for franchise partners to assist in growing the business, capturing new markets and empowering individuals who share the LiquidChef's passion for the groundbreaking, quality bar services they offer.
After raising the bar for five years and catering for over 5 000 functions and events during this time, LiquidChefs is the undisputed leader of South Africa's Cocktail Revolution, the standard-bearer for premium service, innovative products, experience and quality. LiquidChefs is undoubtedly the dominant player in the industry and has quite literally become the name on everybody's lips when it comes to choosing a partner for the perfect event or party.
Tahl Evian, Managing Director of LiquidChefs commented: “We have monitored the growth of the mobile bar services market over the past few years which has been predominantly in the three major cities and business is booming. We've also noticed an increase in the number of requests for our services from other major cities and outerlying areas, by sourcing the right franchise partners we believe we will be able to capture this un-tapped market in both the private and corporate sectors in these areas.”
LiquidChefs is a 100% privately owned company with a very hands-on approach to its business. This hands-on approach is what maintains the extremely high levels of service offered to clients on a national scale. “It is imperative that we partner and work closely with the right franchise partners to ensure the continued high standard and quality services expected from LiquidChefs,” said Evian.
Through the franchising opportunities on offer, LiquidChefs will bring the LiquidChefs world of designer bars, style barmen and sophisticated drinks to a much broader market whilst helping their franchise partners build a successful business of their own. The franchise offering allows for the empowerement of others through sharing the company's immense experience, tapping into its extensive infrastructure and being a part of truly South African brand. LiquidChefs offers a full turnkey solution for both a franchisee and a joint venture deal.
The ideal LiquidChefs partner is ambitious, motivated, outgoing, committed, confident and attentive to detail. Good communication and people skills are required as is the ability to deal with pressure and motivate and inspire others. Experience in the food and beverage industry is preferable and working long hours and weekends are part of the package.
The franchise deal includes receipt of a comprehensive LC operations manual, an extensive three month training programme at LiquidLab (the LC training division) situated at the company's Head Office in Johannesburg and the ongoing interaction and support of the LiquidChefs management. The training covers all aspects of the business together with hands-on experience at live events.
LiquidChefs has branches in Johannesburg, Cape Town and Durban and is recruiting for franchise partners in Pretoria/Nelspruit/Port Elizabeth/East London/Bloemfontein/Soweto/The Garden Route.
The Franchise Investment
Investment: Between R350 000.00 and R450 000.00 (incl. VAT) Additional Working Capital required: R390 000.00 Franchise upfront fee: R182 500.00 (ex VAT) Total Franchise Package: R1 022 500-00 (ex VAT) Minimum cash required: Between R300 000.00 and R400 000.00
Royalties
Management Fee: 7.5% of TO Marketing Fee: 2.5% of TO
More financial information will be given after the application form has been received and a confidentiality agreement has been signed.
Visit our PRESS OFFICE: Liquid Chefs provides a sophisticated and fully-portable bar service for private and corporate events, both large scale and intimate. A team of highly-skilled, Liquid Chefs-trained bar staff, coupled with sleek and stylish bar equipment and a cocktail menu to delight every guest, guarantees that each Liquid Chefs event is a unique and memorable occasion. - more....