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A fond farewell to Dorah Sitole as TRUE LOVE editor

29 Jan 2010 13:345 commentsBizLike
Dorah Lydia Sitole will be leaving her post as Editor of TRUE LOVE magazine to head up Thought24's exciting new Book Division. The pillar of this business will be a Romance Novel Series, created to appeal to the readers of Thought24's TRUE LOVE, Real, Move! and Move! Parent magazines. The book division will work in close partnership with Kwela and Leisure Books.
Jonathan Harris, CEO/Publisher of Thought24, commented: “Dorah has extensive media experience and is a published author herself, exactly the skills combination needed for Thought24's expansion into the book publishing sector. She will still be working closely with the TRUE LOVE team and after more than twenty years with the brand, her insight and input remain very valuable. This is a new chapter for Thought24 and for Dorah, and I am very excited to have the opportunity to build this important part of our strategy with her.”

During tenure as Editor, TRUE LOVE won the Sunday Times Generation Next “Coolest Brand” award, the results of an extensive brand preference study of urban South African youths. Dorah Sitole has penned 25 cover stories during her reign as Editor of TRUE LOVE magazine, and is recognised as one of the most admired magazine editors in the industry. Selected as one of three of the top 10 most influential media people in The Annual 2009/2010 - Advertising, Media and Marketing publication, South Africa's biggest and most authoritative compendium of the advertising, media, marketing and branding industries, showcasing industry performance, best practice, awards and trends.

Dorah's career to date boasts four Galliova Awards for Food Writing and Styling (as well as being appointed to the Galliova judging panel in 2003), and in 2006 she was one of four recipients of the inaugural South African Chefs Presidents Award - for outstanding contribution to the country's hospitality industry. She is the author of Cooking From Cape To Cairo, has become one of South Africa's top 20 foodies, and has produced scripts for and presented various cookery shows on radio and TV. She has also successfully set up the TRUE LOVE demonstration kitchen and the lifestyle section for the magazine.

Dorah was South Africa's first black food stylist to have published in major magazines, bringing her prodigious energy, credibility and creativity to TRUE LOVE after an award-winning career in print media. Her many talents and successes have us eagerly awaiting her next venture.

Dorah Sitole will remain as “Acting Editor” of TRUE LOVE magazine until the new appointment is announced.

 
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Well Done! D-
Best wishes for you and the True Love team, Dorah. I am sure that you will continue to make us proud in your new challenge. God bless! Posted on 1 Feb 2010 08:59
Nadia
Farewell Dorah-
As much as I admire Dorah, I think that True Love is looking like a mess at the moment. For starters, what are all those bullet points doing on the cover? I wish her every success in book publishing. Posted on 1 Feb 2010 11:24
Herman
Is it because she "doesn't understand social media?"-
I really hope not... Posted on 1 Feb 2010 16:01
NOT AT ALL-
Social media has nothing to do with the decision.Dorah has been in the social media environment for over 20 years. Posted on 2 Feb 2010 13:19
Define what you mean by social media-
What do you mean by social media in this context? Posted on 2 Feb 2010 13:59
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