Over the past six months editorial staff at
heat have devoted time and energy to creating a constantly updated website at
heat.co.za, where all the latest-breaking celebrity news could be accommodated immediately. After all,
heat's positioning as South Africa's premier celebrity news brand means it needs to be number one in print as well as digital.
With 8 186 unique domestic browsers in June 2008 (official OPA Nielsen NetRatings), heat.co.za is the biggest South African celebrity and entertainment magazine website - and it's time to grow some more.
heat.co.za has now expanded to feature not only breaking celebrity news, but also to offer a social media space with magazine content previews, polls and votes, the opportunity to comment and interact with other users, watch lots of videos and subscribe to exclusive
heat content such as horoscopes and celebrity news videos via cell phone.
In the weeks to come, loads of other additions will be added: fashion guidance from the
heat style gurus, games,
heat hunks, a constantly updated heat gig guide,
heat dating and more.
For the next five days, a BlackBerry® smartphone a day is up for up for grabs for each new subscriber who participates in that day's competition as part of the new site's launch promotion. Check it out at
heat.co.za.
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Louis Eksteen and Kim Browne created UCM (UpperCase Media, a Media24/Emap Company) in 1999 as a joint venture between SA's number one magazine group Media24, in the Naspers stable, and Emap plc, the UK's premier magazine publishing company.
The vision of UCM is to establish SA's number one celebrity and entertainment media company. The first magazine brand launched was FHM. Over four years FHM has grown to become the number one selling men's lifestyle magazine in the country. - more....