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Tune into Biz Takeouts Radio Show on 2oceansvibe Radio today at 9am with show host Warren Harding (@bizWazza). In this week's show he speaks to Hando SiniSalu, Founder & CEO of Best Marketing International, Craig Shelley (@justaskcraigs), CEO of Just Ask!, Trevyn McGowan of Business of Design and Kirsty Henderson, PR and Marketing for uAfrica.com.

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Youth Marketing company news

Marketing to kids, tweens and teens seminar

Key insights on growing your brand to the kid, tween and teen market
Attend this exciting one-day event, taking place on Thursday, 14 August 2014 and get key insights to better understand kids, tweens and teens and how to actively engage with this market, while growing your brand!

Kids and teens are powerful consumers: They influence what their parents buy and are the adult consumers of the future. Marketers and advertisers not only need to understand what makes them "tick", but also how to grab their attention without alienating their parents as well as communicate and engage with them in an ethical way.

This event will help you and your organisation tap into this important market as well as understand consumer behavior and how to influence buying decisions.

Why you should invest time to attend:
  • Get the latest information on kids' trends, attitudes and lifestyles and what they mean for your brand
  • Hear how experienced kids marketers have achieved success
  • Understand the "mom consumer" and how to market to this gatekeeper
  • Leave with the knowledge of "how kids think" and innovative new ways to communicate to them
  • Learn how you can successfully engage with kids and their gatekeepers in schools
  • Be inspired by new ideas and creative solutions
  • Network and build professional relationships
SEMINAR HIGHLIGHTS

Using the power of animation to maximise the impact of marketing to kids and teens
Deirdre King, Head of Marketing, The Walt Disney Company Africa

Marketing to the Millennial Moms: How to unlock this new target market
Mike Saunders, CEO, Digitlab

Unlock your mobile potential: Social, integrated and engaging with teens
Bradley Maseko, Founder, Brand Youth Insights

Parents, education and learners - The cornerstones of successful schools marketing
Michele Thackwray , Executive Director, Minanawe Marketing

Key trends for marketing to kids and teens in 2014 and beyond
Jason Levin, MD, HDI Youth Marketeers

View the brochure

WHO SHOULD ATTEND
  • Advertising executives
  • Market researchers
  • Marketing managers
  • Product managers
  • Brand managers
REGISTRATION FEE:
R4,750.00 (incl. VAT)
The above registration fee includes VAT, refreshments, lunch, parking and seminar material.

REGISTER ONLINE

MORE INFORMATION:
Please contact Magdeline Matlatse on + 27 11 706 6009 or

    
 

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Knowledge Resources
Knowledge Resources is a leading knowledge provider in the world of work. Our products and business offerings enable people to grow their potential, to be productive, respected, valued and to flourish.
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