Importantly, saving energy and keeping your store cool and comfortable will help reduce running costs. Follow the cycle of the shopper and see exactly where lighting can have an impact on retail business at these five shopper touchpoints:
"Shop lighting is all about emotion. It's about bringing out the emotion that retailers want to associate with the brand. Our customers often have clear ideas and views about the way in which lighting will contribute to the overall feel of their stores. In short, they know what they want and they want a partner who has the flexibility to turn what they imagine into reality," concluded Greenhill.