Avusa launches World Cup website

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“This is the first time Avusa has embarked on a collaboration of this stature, for both our print and digital mediums. We are enthusiastic about the approaching World Cup and are committed to making the print supplement and the website as comprehensive and useful as possible for South Africans and touring fans alike,” says Elan Lohmann, General Manger of Avusa Media LIVE.

The site includes the latest World Cup news from the Go2010 print publication, sport news from all Avusa Media online publications, in-depth information on each participating team, details on all fixtures and standings, venue information, photo galleries and videos. In addition, the site boats a unique section dedicated to World Cup History - giving a concise nutshell view of all previous World Cup's from 1930 until 2006 with summaries, facts and photo galleries.

Other planned features for the site include fan forums, soccer game score predictors and a mobile site for cell phones.

“We are thrilled about this new venture, and as a prominent media organisation in South Africa we are ideally placed to provide rich and useful World Cup content in both print and digital mediums. The supplement and site sees a major collaboration of journalistic skills from across our titles, providing the best soccer information in the run up to, and during the World Cup,” adds Lohmann.

From May 16 the Go2010 supplement is published every week in Sunday Times, Sunday World, Sowetan, Daily Dispatch and the Herald and when the World Cup kicks off on June 11 it will come out every day in every Avusa title, reaching 8.5 million readers.

“We are harnessing the collective power of our journalists to create the most informative FIFA World Cup online portal available to our readers,” concludes Lohmann.