TEAMtalk media mobilises cricket coverage in South Africa

Launched during of South Africa's tour of India in February 2010, the mobile site has already gained significant traction in 2009 while it was still in beta. Live running commentaries keep readers up to date wherever they are, and in-depth scorecards satisfy the most demanding of stats lovers.

“It doesn't matter whether our readers are accessing the web via computer or mobile phone. They get the same level of immediate, top-class cricket coverage from our team of expert sports journalists. C365.co.za content includes breaking news, match results, fixtures and in-depth analysis - all available on the go,” said Lashias Ncube, editor-in-chief at TEAMtalk media.

In addition to regular Cricket365 content, mobile readers can also download cricket-related wallpapers and register to customise their home page according to the team they support.

This latest addition to TEAMtalk media's South African mobile stable joins f365.co.za and www.planet-rugby.mobi, as well as a raft of third party mobile sites.

“There is no doubt that mobile content is a natural complement to our online publications as each medium has its own strengths and features. Especially in South Africa, where the vast majority of the population are expected to start accessing the Internet via a mobile phone,” said Barrie Jarrett, TEAMtalk media founder.