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    [Biz Online Insights] Importance of design

    This week, our 'Biz Online Insights' section explores the South African online population's views on the importance of design.

    The survey was carried out by Panel Services Africa on their premium online research panel, TellUsAboutIt, comprising 40,000 registered online users.

    Who better to ask then, to glean insights into the local online population?

    [Biz Online Insights] Importance of design
    © Sergey Nivens – 123RF.com

    With Design Indaba taking place next week we've had a strong focus on all things design-centric on Bizcommunity during #DesignMonth. As a result, we asked whether design is an important aspect of business success and the impact of well-designed items in everyday life.

    Overall the response was 'yes', with respondents stating that their day-to-day thinking is about using design to make things work better.

    You can browse the results in the following SlideShare, which shows the 300 targeted responses, with additional quota control of sample according to age group, gender and province summary, in order to be nationally representative of the general South African adult online population:

    Do you agree? Share yours on the relevance of design below, and click here to visit our #DesignMonth special section.

    Source: PSA TellUsAboutIt

    This survey was carried out by Panel Services Africa on their premium online research panel, TellUsAboutIt, comprising 40,000 registered online users.

    Contact Claire Heckrath (087 150 5298) for more information, or az.oc.acirfasecivreslenap@ofni.

    Go to: http://www.panelservicesafrica.co.za/
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