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Brewster to promote 35050

Marcus Brewster Publicity has been appointed by I-Touch, the holding company for premium content provider 35050, as its agency of record. Brewster will handle full-service PR duties for the brand-building using I-Touch's foundation as developer and provider of wireless data services and products.

Comments Brewster: "35050 is one of the hottest brands out there in the youth space and we are enormously excited to be able to utilise all our skills in the service of further increasing their market share".

Thomas van der Linde, chief marketing officer of I-Touch, says: "Marcus Brewster Publicity will, with all its authenticity and strategic strength, drive 35050 publicity to our target audience - that is what they are excellent at. 35050 is a significant brand and we sought a PR partner who is able to impact our target market".

The signing of I-Touch and the 35050 brand is the culmination of a growth-driven first half of 2006 for the Mother City agency. So far this year, the Cape Town head-office of Marcus Brewster Publicity has signed eight new clients, including property website and call centre Ding Dong, couturier Spero Villioti and film production company Ground Glass.

[28 Jul 2006 17:36]


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