Production company news


Subscribe to industry newsletters

Press offices

Enquire about a press office
Bizcommunity has over 400 industry contributors and we always welcome further contributions and contributors.
Advertise with us
Advertise & RatesMy Account
Company press officeList company
Recruitment packagesSubmit job ad
Download ratecard
Production company news

Fresh Eye and JWT create a pull for Ford Figo

The new Ford commercial has materialised through a great effort by Agency JWT and production house Fresh Eye Film Productions.
Fresh Eye and JWT create a pull for Ford Figo - Fresh Eye Films
The commercial concentrates on the launch of the new Ford Figo, and the Fresh Eye Film Productions team of director Johnny Cohen, and producer Ashley Kadish, brought their own unique style to take the story from concept to film.

The ad sees all types of vehicles, from old to new, being inexorably pulled to follow the Ford to freedom. The team was able to achieve every vignette for the film mechanically with real vehicles thanks to some superb effort from Mannie Kightly at Broncomm, meaning they could use postproduction time to paint out the rigs, rather than modelling, texturing, rendering and tracking 3D models into the scenes.

Fresh Eye and JWT create a pull for Ford Figo - Fresh Eye FilmsFresh Eye and JWT create a pull for Ford Figo - Fresh Eye Films
Fresh Eye and JWT create a pull for Ford Figo - Fresh Eye FilmsFresh Eye and JWT create a pull for Ford Figo - Fresh Eye Films


Watch the commercial at: http://vimeo.com/57940472

    
 

Fresh Eye Films' press office

Fresh Eye Films
Fresh Eye Films
Fresh Eye Films is a master of commercial productions, shooting and facilitating worldwide campaigns for clients ranging from blue chip companies to start-ups.
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. defamation, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.

News