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Ola! Films's Mfundo Mkhize takes the wheel!

It's not rare for a commercial to try to pluck at the viewer's heartstrings as these are often connected directly to their purses. But in the case of Mkhize's spot for SMD, a South African online vehicle retailer with a growing following, the sentiment feels earned. It may be his skill in telling a small tale well or the sympathetic performances he draws from his cast. Regardless, the spots feel heartfelt, authentic and effortlessly engaging.
The young director worked with ad-house "The Mouse that Roared", which proved a great collaboration: "He has an innate ability to make his ads look and feel South African, without using traditional clichés," explains creative director and co-founder Kevin Kleynhans. But the final word belongs to the client. Kirsty Miler, the marketing manager of SMD, is thrilled with the campaign: "Mfundo brought the concept and emotion of our ads to life. The proof was when I shed a tear in filming, even without sound! He's a humble talented guy with endless enthusiasm and great focus. It was a remarkable experience to work with both him and rest of the Ola crew."

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Ola! Films' press office

Ola! Films
Welcome to Ola! Films: home sweet home of Director Amy Allais and Executive Producer Olivia Leitch. Fuelled by passion, curiosity and skinny cappuccinos, we make commercials because we LOVE commercials. I
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