FMCG News South Africa

Jack Daniel's launches Tennessee Fire in SA

Jack 'Fire' is set to turn up the heat in South Africa, as Jack Daniel's releases its 'hottest' new member.
Jack Daniel's launches Tennessee Fire in SA

To make it, they stoke three-metre blazes, rake red-hot coals and char the barrels to perfection. Red-hot cinnamon liqueur is then added to Jack Daniel’s Old No. 7 to create Tennessee Fire, a classic spirit with a fiery finish.

Available from R269.95 at participating liquor stores nationwide. Prices may vary between stores.

Let's do Biz