At this month's Heavy Chef digital marketing event, Mike Sharman and Mike Stopforth will be unpacking two buzzwords we hear all too often online - Viral and Social.
Founder of Retroviral, Mike Sharman, has over five years of experience with new media campaigns, many of which have gone viral. He is a firm believer of the philosophy that content is king in the digital space, and that experimenting is truly invaluable. Mike is responsible for syndicating brand messages to an online audience, including many campaigns that have indeed 'gone viral'.
Mike Stopforth is the founder and CEO of Cerebra, an integrated strategic communication agency. As a well-known entrepreneur, consultant and writer; he has worked with clients such as Nedbank, Woolworths, Vodacom and Toyota. Mike is also the co-founder of 27dinner - a social networking event.
The two Mikes will tackle digital marketing strategy from two different angles. Sharman will be discussing how viral is making a brand promise, while Stopforth will explain how important it is for brands to deliver on that promise and the role of agencies in the equation.
If you would like to attend this event in Johannesburg, fill out the form click here.
World Wide Creative is a leading digital marketing agency based in Johannesburg, Cape Town and London; offering strategy, development and ongoing marketing - as well as training and digital marketing events through its Heavy Chef initiative.
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