In New York, the winners of The 2012 Davey Awards have been announced by the International Academy of the Visual Arts, with Prezence Digital, a leading South African digital agency, being awarded no less than five silver Daveys.
The 8th annual Davey Awards attracted more than 4000 entries from across the globe.
Judged and overseen by the International Academy of the Visual Arts (IAVA), the Daveys are an international creative award focused exclusively on honouring outstanding creative work from the best small firms worldwide. IAVA is an invitation-only member-based organisation of leading professionals from various disciplines of the visual arts - including Condé Nast, Coach, Disney, Wired, Yahoo!, and The Webby Awards, to name a few - dedicated to embracing progress and the evolving nature of traditional and interactive media.
Affirming Prezence Digital's position as leading native application specialists, the acclaimed Ster-Kinekor iPhone app, twice was the most downloaded iPhone app in the South African iTunes app store, took home the Silver Davey in the "Mobile Applications - Entertainment" category.
Already having taken silver a month ago at the global Mobile Marketing Association's Smarties Awards in New York, the highly successful #MandelaStory campaign, again swept the boards taking silver across four categories of the Daveys, namely:
- Mobile Marketing - Charitable Organisations/Non-Profit
- Online Film and Video - Public Service and Activism
- Online Advertising and Marketing - Viral Marketing
- Online Advertising and Marketing Social Media
"This year's winners truly represent a smart, nimble approach to creativity and embody the quick thinking, resourceful nature that make small agencies so unique," noted Linda Day, Executive Director of the IAVA.
She added, "On behalf of the entire International Academy of Visual Arts, I want to thank this year's Davey Awards entrants and winners for sharing their amazing capabilities and talents, allowing us to once again highlight the best small firms worldwide."
Prakash Patel, CEO of Prezence Digital, said the news of the wins in New York was still sinking in but, "suffice to say there are a lot of smiling faces at Prezence Digital today."
With Prezence Digital also being the most shortlisted South African digital agency at the upcoming AfricaCom awards, Patel noted that "seeing MandelaStory and the Ster-Kinekor app up against other world-class agencies and campaigns is more than satisfying and proves the quality and creativity of the South African digital industry is irrefutably world class and the world appears to be sitting up and taking notice."