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CategoriesPartnersSpecial sectionsLifestyleArchivesIn the news | Nedbank's Local Heroes initiative takes to Facebook and reaches over one million users daily!The Nedbank Local Heroes programme, understanding the love and compassion people share for their communities, are building on the success of last year's outstanding achievements. Last year 49 different charities benefited from this amazing initiative, and this year 120 charities will benefit from Local Heroes. Nedbank have more than doubled their investment in the programme.  Nedbank is calling on all South Africans, who are involved in community work to simply nominate the charity that they are involved with and volunteer it, for a donation from Nedbank. An iPod is also up for grabs when South Africans nominate their cause on Facebook. Understanding the power of Facebook and its ability to reach in excess of one million South Africans daily, Popimedia Innovations was called in to apply its proprietary viral marketing system, PIActions, to spread the word about Nedbank's Local Heroes programme within the realms of the Social Network. Facebook, with its 130 million users worldwide, one million of which are South African, has a significant advantage, which is far superior to most other forms of online marketing in that one is able to rapidly reach millions of like minded people, continuously communicate with them and build communities around a particular client's brand or product. This allows for trusted, credible referrals to be made, friend to friend. Nominate your cause by clicking HERE and join the Nedbank Local Heroes Fan Page HERE. Contact Popimedia to tailor your campaign! Visit www.popimedia.com or contact us on 0861-767-393 or .
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The Popimedia Group houses two distinct companies; Popimedia (Pty) Ltd, which is the exclusive third party advertising partner to Tempest Car Hire, and its significant fleet of cars; and Popimedia Innovations (Pty) Ltd, which is the leading provider of social media marketing strategy, tools and services to the world's largest brands and agencies.- more....
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