Over the last five years DigitLab has been training marketers and executives in digital skill sets and strategic interventions. This training has taken place worldwide and has been highly successful in upskilling marketers with digital knowledge. Many of these engagments have seen marketers develop fully fledged digital marketing strategies that have changed the way they connect with customers.
Our work in training digital marketers has been one of the most fulfilling aspects of DigitLab's service offering and we're looking forward to expanding our training and resources to the South African digital marketing industry.
As we kick off 2016, we are excited to announce our partnership with the ever-innovative Vega School of Brand Leadership, a brand of The Independent Institute of Education (The IIE) - South Africa's largest, most accredited provider of private higher education. The IIE is internationally accredited by The British Accreditation Council (BAC).
The DigitLab Academy was developed to create single focused courses in half-day workshops that equip marketers with an understanding of key digital practices quickly and practically.
"At Vega we aim to stay at the leading edge of knowledge transference and skills development needed to lead in industry. We are therefore proud to associate with DigitLab in presenting these workshops," explains Fay Amaral, Managing Director of Vega School of Brand Leadership.
Introducing the DigitLab Academy, currently consisting of four power-packed half day courses:
"We believe a knowledgeable industry is an innovative and exciting one, that's why we partnered with Vega as they champion the creative and out-of-the-box thinking that is needed to spur our industry forward," says Mike Saunders, CEO of DigitLab.
Vega has helped us achieve the academy we've dreamed of, allowing us to provide short, practical knowledge-based workshops all centred around succeeding in a digital world.