We all know the familiar phrase, a picture paints a thousand words...
How is this applicable in the GIS "Big Data" world?
The power of geographic information system knowledge lies in part in the visual representation of it. Seeing a visual depiction of information on a map unlocks the visual cortex, resulting in information being processed differently than simply reading the information off a report or table.
In an age where information overload is a problem, this visual representation, i.e. maps and the subsequent analysis of it, can allow companies insight which could not have been gained using more traditional assessments.
Visit AfriGIS, Stand 79 & 80, at the Geomatics Indaba on 11-13 August 2015 at Emperors Palace to experience how the magic of maps can simplify your life.
