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Digital company news

Let's get into digital, I wanna get digital...

Now in its third successful year, the New Generation Social & Digital Media Conference will be held on 20 May at the Focus Rooms, Sunninghill. Hosted by New Generation Events, this one day conference will comprise of 10 Individual Specialised Tracks covering mega trends that will become evident in 2014.
We welcome a prominent guest speaker and senior lecturer for Information & Data Security Law at Wits University, who will educate companies on the new POPI Act and the Social Media Data Collection laws.

Google and its team of Googlers will headline three key topics which include Advanced Adwords, You-Tube and Google Tools for building business.

Learn about Bid Management, Targeting Strategies, Innovating with Adwords, Innovative mobile marketing techniques for advertisers, Monetisation strategies for You-Tube, You Tube Integration on Social Media Platforms, Using You-Tube to connect through Mobile, Over view of Enterprise & Introduction to Google Development tools.

Luke Mckend, country director at Google South Africa believes that "companies and agencies attending this year's conference will benefit enormously from the content shared within each individual track room."

Other prominent key note speakers representing Mxit, Saatchi & Saatchi Synergize, Blue Magnet Digital Solutions and SAP South Africa will cover topics including Big Business Data, Applications, Content Marketing Engineering & Content Marketing Distribution, Advanced SEO, The Role of a Digital Agency and Programmatic Media Buying, the Pro's & Con's.

As more and more South African businesses start to show mature digital mind-sets, making use of social media and digital marketing to promote your business is a necessity. Without a notable presence online, you will not be seen as a brand that is up to date with technology and that engages with its consumers on all levels. This can create a negative perception of your brand and drive people in the direction of brands that are communicating with them at the exact time, when they are in the research, decision and buying cycle.

At the end of the day consumers have become more sophisticated and it is our responsibility as marketers to inspire brand loyalty. We have to show people that we want to interact with them - even if they are not customers. By attending the New Generation Conference the key note speakers will equip you and your team to achieve just that.

To book your seat at this year's one day conference please contact Stephen Paxton or or call +27 11 462 9963 / +27 76 413 1339.


New Generation's press office

New Generation
'New Generation' is one of South Africa's leading Social and Digital Media events companies with a key focus on training teams and individuals about the Importance of on-line marketing & communications.
Amber Amber
Buzz Consulting – helping businesses with their digital strategy, multi-channel marketing, eCommerce, training and development, social media, email marketing and their website. We tailor solutions to your business needs and can be as hands on – or hands off – as your business needs. Whether you are after an in-depth multi-channel marketing strategy, need a website health check, want to improve your email marketing, or just understand how your business can benefit from digital, Buzz Consulting is here to help.
Posted on 30 Jan 2014 06:57
Alfred Masemola
Hi, Just wanted to find out the price for the tickets to this exciting event.
Posted on 20 Feb 2014 15:17
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