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Touchline Media lied about circulation figures
By: Louise Marsland

BREAKING NEWS: Inflated circulation found at Touchline Media as well as a result of deliberate action by three individuals. The magazines affected are: Men's Health; Sports Illustrated; Shape; Wisden Cricketer; and Kick off magazines. Criminal proceedings have been recommended against nine Media24 employees.

• Louise Marsland reporting live from Media24 press conference – see blog.bizcommunity.com for further details.

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ABOUT THE AUTHOR

Louise Marsland is editor and editorial director of Bizcommunity.com, Africa’s leading provider of daily media, marketing, and advertising news and information. She is also the South African joint-coordinator and founder of the Trade, Association, Business Publication International (TABPI) Editor’s Chapter. She has recently also been appointed to head up the Magazine Publishers’ Association of South Africa (MPASA) Business-to-business Media Sub-committee. A journalist with 21 years’ experience, Marsland started in daily newspapers in South Africa in the 1980s and has specialised in media strategy and B2B and online media in the last decade, editing and launching publications in the main in the marketing and FMCG retail market, both print and online. She recently researched the sustainability of the B2B media sector for her Masters in Commerce degree: Strategy & Organisational Dynamics, through the Leadership Centre of the University of KwaZulu-Natal. She is currently researching a book in her field and develops training programmes in the B2B media sector; and marketing communications arena in knowledge management from a media perspective. Contact her on: editor@bizcommunity.com.

[3 Oct 2007 13:38]

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