Property24.com finds its perfect home at FoxP2

Within the first month of airing, the three ads have already shown impressive results, generating a significant increase in direct visits to the website, Google searches and brand SEM.

JP Farinha, GM of Property24.com, says, "To create a great TV ad campaign, you need to be able to stand out from the crowd while conveying your message in a simple and creative way. This is exactly what FoxP2 delivered for Property24.com in our 'Find your perfect home' campaign. The team's efficiency, expertise and creativity made sure that our objectives were clearly understood and the resulting campaign was fun, informative and delivered on all of our expectations. We've been thrilled to see that in only the first two weeks of the campaign, our stats are moving in the right direction with a clear increase in our brand activity."

FoxP2 Creative Director, Justin Gomes, adds, "This was a great example of a client trusting an agency to do what they do best. They're pretty unexpected scripts, but we knew Pete's comedic touch would deliver the charm needed to make them a hit with the public. The results are speaking for themselves."

Directed by Peter Pohorsky of Plank Films, the ads were conceptualised by FoxP2 creatives, Ryan Barkhuizen and Simon Lotze.