McCann back on the awards circuit... with Gold at Pendoring 2008

In a tongue-in-cheek knock at international bands, the campaign highlights the fact that RSG only plays proudly South African and Afrikaans music.

“Congratulations to the McCann Erickson SA team with their winning entries! Almal by RSG is baie opgewonde oor die voortreflike werk wat hulle gelewer het,” said Louise Jooste, Marketing Manager, RSG.

The awards follow on from the agency's decision to recently hire high-profile Executive Creative Director (ECD) Vanessa Pearson and Creative Director (CD) Festus Masekwameng - strategic appointments, which appear to be bearing fruit. "Our vision for the agency and its clients is sure and measured," says ECD Vanessa Pearson. "We are clear about what our goals are, and how we are going to achieve them. Great work is always the result of a mind and cultural shift and the follow through thereof."

"This is just the beginning," says CD, Festus Masekwameng. "Our clients are showing increasing faith in our creative ability, and it's always good to have a client that sees value in innovative thinking. We definitely won't be stopping here."