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BizTrends 2018


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JWT's Ford Spitfire - a combination guaranteed to deliver awesome performance

Mates Loyiso and Donovan are growing up, albeit reluctantly. What better vehicle to showcase their escapades than the Ford Focus? And who better to capture their comedic performances than Spitfire Director Peter Heaney? No-one, that's who. There's certainly no-one more energetic: five ads shot in one day is impressive by anyone's standards. And Peter's are high.

The close collaboration between JWT, comedians Loyiso Madinga and Donovan Goliath, and Spitfire meant things went quickly, smoothly and hilariously on the day. Scripts that were already tight on shoot day meant full attention could be paid to getting the best performances possible, and a dynamic crew along with excellent agency involvement ensured that by the end of the day we had five great pieces of work in the can.
So if you're looking to rev up your script (we'll even throw in some cross dressing if that's what it takes!), contact Liesl now and we'll do some fine tuning for you. It could be the best performance you've ever seen.

Client: Ford
Agency: JWT
Creative Directors: Neil Lindsay & Nico Botha
Art Director: Collin Gradwell
Copywriter: Amy Auret
Client Service Manager: Valincia Reddy
Agency Producer: Cathy Wellard
Production House: Spitfire Films
Executive Producer: Liesl Karpinski
Producer: Cherice Whewell
Director: Peter Heaney
DOP : Waldo Pretorius
Camera Assistant: Khaya Jali
2nd Camera Assistant: Pule Moropoli
Post Production House: Aces-Up/Bladeworks Post Production
Sound Design: Produce Sound

Spitfire Films' press office

Spitfire Films
Imagine what you can achieve with the right team of savvy, motivated individuals with the perfect balance of skills, guts, can-do attitude and lustrous moustaches, right?