Marketing and communications consultancy, Interactive Africa (Resfest, Hip2B², Vodaworld, Madam & Eve) has selected Wicked Pixels as their design and animation partner for the 10th annual Design Indaba, South Africa’s premier international design event.
“It’s fitting that the greatest creative event in the country would partner with the top design/animation studio to supply its motion graphic needs. So we are delighted to have been selected based on the freshness and creative quality of our work,” says Andrew Shaw, Creative Director at Wicked.
Ravi Naidoo, founder and MD of Interactive Africa, explains their decision: “We chose Wicked Pixels for a few reasons: animation as a genre is growing in South Africa, and we wanted to showcase it at Design Indaba, and we were blown away by the enthusiasm and creative recommendations of the team!”
And Wicked will be in good company too, with this year’s international line-up of guest speakers including legends like, Brian Eno, Neville Brody, Daljit Singh, Jaime Hayon and our own Zapiro, to name but a few.
Wicked Pixels are creating 3D animated motion graphic design sequences that work in context with the Indaba’s print and poster campaign. These will be integrated into the main stage design via huge plasma screens, as well being visible on monitors in and around the event. Although a functional part of the branding (e.g. title design to introduce each guest speaker), the sequences have been designed to work as stand-alone digital art installations.
This 10th Design Indaba is going to be really special, with many surprises, make sure you’re going this February, visit: http://www.designindaba.com
Visit our PRESS OFFICE: Wicked Pixels is proud to be not only the most established, but also the most awarded animation studio in South Africa. Apart from the expertise gained from creating the 1000 plus commercials on their reel, the awards they love most are the 2 Cannes Gold Lions, the Grand Prix at the New York Advertising Festivals, and of course, their 3 Gold Loeries in the last 2 years. But what they are most proud of is their unwavering commitment to remain focused on producing creative work of exceptional quality.- more....