"The 2006 Annual is a source of inspiration to creative practitioners everywhere,' says Michael Hockney, D&AD chief executive. "The book contains analysis of the best work in the world by leading creative practitioners and further coverage of D&AD's range of activities. The design brilliantly incorporates key elements of our recent rebrand."
Over 740 pieces of work across 29 categories in design and advertising are included in The Annual. D&AD Global Awards jury members made the selection from over 24 500 pieces of work entered from 61 countries. Gaming, Direct, and Magazine & Newspaper Design will feature as independent categories for the first time.
James Littlewood and Andy Probert of Design Project in Leeds (UK) were selected to design the D&AD Annual 2006 by D&AD 2005/6 president Dick Powell. "Design Project have left no stone unturned with the D&AD Annual 2006," enthuses Powell. "Spanning almost 600 pages, James and Andy have focused their energy and passion on every possible detail of the book and truly created the physical representation of this year's theme - 'Obsessed with Creativity'."
"A publication of this size and scope is a massive project, and we were honoured to be asked to do it. We focused on everything from colours and materials to typography and production values - ensuring that the work is displayed as beautifully as possible,' comments Littlewood.
"However, we didn't want all that detail to take away from the character,' adds Probert. "By mixing the paper stocks a bit, we introduced pace and personality to the book."
The D&AD Annual is no longer available to non-members. The only way to receive a free copy of the 2006 edition is to join D&AD before 31 December 2006. Contact for further information on the different ways to become a member.
Facts and figures
Number of annual entries by region and country
China: 11
Hong Kong: 2
India: 9
Japan: 10
Malaysia: 13
Philippines: 1
Singapore: 16
South Korea: 5
Taiwan: 1
Thailand: 4
United Arab Emirates: 1
Australia: 20
New Zealand: 5
Austria: 6
Belgium: 3
Croatia: 3
Denmark: 2
France: 12
Germany: 35
Ireland: 2
Netherlands: 11
Norway: 2
Portugal: 1
Slovenia: 1
Spain: 3
Sweden: 10
Switzerland: 1
UK: 427
Canada: 7
USA: 95
Argentina: 1
Brazil: 5
The D&AD Global Awards 2007 will launch its Call for Entries on 2 October. D&AD is a not-for-profit organisation that represents the international design, advertising and creative communities. It sets industry standards, educates and inspires the next generation and promotes the importance of creativity, innovation and ideas within the business community. Visit www.dandad.org for further information.
