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Connect, Support, Celebrate... online
Issued by: woman360

Fairlady's pay-off line, Connect, Support, Celebrate!, is the inspiration behind the highly interactive magazine website aimed at networking Fairlady women and celebrating what's great about South Africa.

http://www.fairlady.com offers the entire Fairlady magazine experience online, from features and fashion tips to bonus daily recipes, Fab Friday giveaways and tried-and-tested products from the popular consumer test house. The website uses an open-sourced web CMS and allows all Fairlady staff to have access and input into the site, so that blogging, writing for the web and using video and sound are no longer the sole domain of a single web editor, but owned by the entire editorial team.

The website is unique as it gives readers the opportunity to communicate more openly with the team and link their blogs with http://www.fairlady.com or even to start networks of women within the Fairlady community itself.

“Women are enthusiastic online communicators and use the Internet in both a professional and personal capacity to gather and exchange information with other women. The Fairlady website is a one-stop source of interesting and entertaining information for readers wanting more than just their favourite magazine each month!” comments Fairlady editor Suzy Brokensha.




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woman360's Magazines - SARIE, Fairlady and True Love - are South Africa's most popular women's titles, boasting readership figures of 2 007 000, 914 000 and 734 000 respectively. The magazines reflect every aspect of a South African woman's lifestyle, from food, fiction, décor and health to fashion and beauty as well as informative current affairs articles.- more....

[15 Oct 2008 17:14]

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