The 2017 competition generated 655 entries from 196 news brands in 36 countries. The competition was judged in February and March by an international jury of 44 executives from 17 countries representing the worlds of media and marketing. Inma President Mark Challinor presented the awards at the closing dinner of the 87th Annual Inma World Congress of News Media before more than 300 media executives.
Overall, 40 first place awards in 20 categories across two audience groups were presented to 34 news media companies.
“The winning entries in this year’s Global Media Awards show a media industry growing comfortable with new ways of telling stories for readers and advertisers,” said Earl J. Wilkinson, executive director and CEO of Inma. “We have transitioned from the surprise of transformation to breakthrough creativity in the new ecosystems. Inma is privileged to play a role in surfacing these best practices from media companies worldwide.”
Judges picked top entries in six world regions:
From these regional winners, judges selected Aftenposten’s campaign, ‘#DearMark: How Aftenposten Stood Up Against Facebook’. Aftenposten’s well-chronicled clash with Facebook over the late Nick Uts’ picture from the Vietnam War became one of the most important social media events of the year. As one judge remarked, ‘Aftenposten influenced the world beyond Oslo in a powerful way by simply doing good journalism. This campaign was also deploring today’s confusion between news and fake news, between news provider and content provider.’
Six companies won multiple first-place awards: Aftenposten, Fairfax Media, Financial Times, News Corp Australia, News Regional Media, and Schibsted.
All finalists and winners are highlighted in the ‘Best Practices’ archive at Inma.org.
Group 1 below represents regional/local brands. Group 2 represents global/national brands.
The next Global Media Awards competition deadline is Friday, 26 January 2018.
