The global World Media Awards (WMAs) are the only awards that celebrate the effectiveness of cross platform, cross border, content-driven advertising.
Entry to the WMAs at is free but entrants have the option to make a voluntary donation to Reporters Without Borders. Campaigns must be content-driven and have intentionally targeted audiences in at least four countries, with 75% of activity having been implemented in 2016. Advertisers and their media, PR and creative agencies can enter all categories while media owners are only permitted to enter the new Entertainment and Media category directly. There is no requirement for campaigns to have run in any of the World Media Group brands.
To reflect the importance of collaboration in creating successful international, content-driven advertising campaigns, the independent jury will number 30 heavy-weight judges from brands, agencies and media owners. It is presided over by three co-heads: Ian Armstrong, global advertising GM, Jaguar Land Rover, Sanjay Nazerali, global chief strategy officer with Carat Global, and Raquel Bubar, director T Brand Studio International at The New York Times. The full list of judges is available on the website.
There will be eight Award categories and a Grand Prix selected by the jury from amongst the category winners, as follows:
All category winners will see their work celebrated in an advertising campaign valued at €500,000, which will run across the World Media Group’s international media brands: The Washington Post, The Wall Street Journal, Time, Quartz, The New York Times, National Geographic, Newsweek, Fortune, Forbes, The Economist and Bloomberg. In addition, a number of the winning case studies will be published in the World Media Awards showcase on the World Media Group website.
The winners of the Awards will be announced at the World Media Awards Reception at the Ham Yard Hotel in London on Thursday 6 April 2017. All shortlisted entrants will receive two free tickets to join the celebration as guests of the World Media Group and additional tickets will be available for purchase. For more information, go to www.wm-awards.com.
