Subscribe

free to biz newsletters

Bizcommunity.com - Daily Marketing & Media news
TV newsPress offices

Profile and articles

Malawians react to BBC EPL commentary rights

8 Sep 2010 08:55Submit a commentBizLike
Football followers in Malawi have questioned the BBC World Service for securing rights to carry out commentary of the Barclays Premier League matches in French, Hausa, Portuguese and Somali which are not so common in the country.
"Save for French, the rationale of extending such services to Malawi which already enjoys English commentary is beyond me," said Msawanika Zungwara, an ardent Manchester United fan.

He said efforts should have been made to consider broadcasting in Chichewa which is spoken in Malawi, Mozambique and Zambia where it is referred to as Chinyanja as well as in some parts of Zimbabwe.

Three-year deal

The office of Malawi's British High Commission re-issued a statement that was released in London on 6 September 2010 that said football fans across sub-Saharan Africa will now be able to listen to the BBC commentating on Barclays Premier League matches in four more languages, thanks to an agreement between BBC World Service and The Premier League.

The three-year deal will be in force until May 2014, which means that the BBC's key African multimedia services will be offering their audiences commentary on Barclays Premier League weekend matches.

Commentary for weekend matches

"The agreement also extends the existing commentary rights of the BBC Swahili service which has been broadcasting live Saturday afternoon football commentary since 2004. BBC Swahili will now also commentate on Sunday matches," explains the statement.

Isa Abba Adamu, executive editor, African region, BBC World Service, described the agreement as an exciting new agreement which follows on from their World Cup broadcasts in English and Swahili, when they received an overwhelming response from African football fans.

While Malawians have mixed feelings over the announcement, head of BBC Somali, Yusuf Garaad Omar says that for many among BBC Somali's younger listeners, this is the first time ever that they have a chance to listen to a live football commentary in Somali language.
 
More options
< Back

About Gregory Gondwe

Gregory Gondwe is a Malawian journalist who has bagged close to fifteen years of working experience who started writing in 1993. He is currently regional editor and bureau chief for Zodiak Broadcasting Station (ZBS). Gregory is also a media consultant assisting several international journalists pursuing assignments in Malawi. He holds a Diploma of Journalism and an Intermediate Certificate in Journalism among other media-related certificates. He can be contacted on .View profile and articles...
LEGAL DISCLAIMER: This Message Board accepts no liability of legal consequences that arise from the Message Boards (e.g. libel, slander, or other such crimes). All posted messages are the sole property of their respective authors. The maintainer does retain the right to remove any message posts for whatever reasons. People that post messages to this forum are not to libel/slander nor in any other way depict a company, entity, individual(s), or service in a false light; should they do so, the legal consequences are theirs alone. Bizcommunity.com will disclose authors' IP addresses to authorities if compelled to do so by a court of law.
Follow us:


Motoring

Tough choice for SA Car of the Year[Henrie Geyser: motoring editor]
More Motoring news...

Subscribe

Receive free email newsletter

Make us your homepageAdd us to your favoritesRSS feedGet biz on your phone

Invite

Tell a friend about us