A recent report by IFC, a sister organisation of the World Bank and member of the World Bank Group, shows that ride-hailing apps boost women's income and ease their entry into the transportation industry...
8 Mar 2018
MTN has other ride-hailing interests in the Middle East, including a platform called Easy Taxi. The company's internet business in Africa was also growing quickly, Mupita said.
MTN wanted to build the African business in a similar way, although Mupita declined to speculate if they would launch ride-hailing apps in Africa, saying that the region was more segmented than the Middle East.
"In some [African] markets, food delivery, for example, won't make sense " It's a market-by-market approach."
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