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All the 2015 Cannes Lions Media winners
The full list of winners for the Cannes Lions Media category has been announced, with one South African agency making it onto the list...
'FNB ATM' by Gloo@Ogilvy, which won a Bronze Lion in the Cannes Lions Media category
Gloo@Ogilvy Cape Town was awarded a Bronze Lion for 'FNB ATM'. This was SA's only agency on the winners' list, with a total of 80 awards handed out in this category.
The Grand Prix was given to Y&R Team Red, Istanbul for Vodafone, "Vodafone Red Light Application / Between Us". Speaking about the work, Nick Emery, Global CEO, Mindshare, said that it was clever, a good cause and a great media idea. "It embraces the best of both a corporate campaign and the originality of an NGO approach. Technology was at its heart and it also has an adaptable and flexible media approach, personalised to the women of Turkey."
Media Lions Winners
| Title | Advertiser | Product | Entrant / Agency | Prize |
|---|---|---|---|---|
| VODAFONE RED LIGHT APPLICATION // BETWEEN US | VODAFONE | VODAFONE RED LIGHT APPLICATION | Y&R TEAM RED ISTANBUL | Grand Prix |
| HOLOGRAMS FOR FREEDOM | NO SOMOS DELITO (WE ARE NOT CRIME) | NGO | DDB SPAIN Madrid | Gold Lion |
| LEBANON4SALE | SAKKER EL DEKKENE (STOP THE SHOP) | ANTI-CORRUPTION ORGANIZATION | LEO BURNETT BEIRUT | Gold Lion |
| THE GUN SHOP | STATES UNITED TO PREVENT GUN VIOLENCE | ANTI-GUN VIOLENCE | GREY NEW YORK / GREY ACTIVATION & PR New York | Gold Lion |
| RABBIT RACE | MEDIA MARKT | MEDIA MARKT | OGILVY GERMANY Frankfurt | Gold Lion |
| THE ICE BUCKET CHALLENGE | THE ALS ASSOCIATION | THE ALS ASSOCIATION | THE ALS ASSOCIATION Washington | Gold Lion |
| SEARCH FOR FREE WIFI SEARCH FOR MISSING CHILDREN | BAOBEIHUIJIA | BAOBEIHUIJIA | TBWA/BEING Shanghai | Gold Lion |
| THE BANNER THAT MAKES YOU LIKE BANNERS | 3M | POST-IT® STICKY NOTES | BBDO RUSSIA GROUP Moscow / PROXIMITY RUSSIA Moscow | Gold Lion |
| #LIKEAGIRL | PROCTER & GAMBLE | ALWAYS | STARCOM MEDIAVEST GROUP Chicago / LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London | Gold Lion |
| RISK EVERYTHING | NIKE | NIKE | WIEDEN+KENNEDY Portland | Gold Lion |
| VODAFONE RED LIGHT APPLICATION // BETWEEN US | VODAFONE | VODAFONE RED LIGHT APPLICATION | Y&R TEAM RED ISTANBUL | Gold Lion |
| THE RGB NEWS | ANTENA 1 - OBSERVATOR | BLOOD DONATION | GEOMETRY GLOBAL Bucharest | Silver Lion |
| THE WORLD'S FIRST FULLY PERSONALISED TV CAMPAIGN | COCA-COLA | COCA-COLA | MEDIACOM London | Silver Lion |
| BACK OFF RADIO | ROADS AND TRANSPORT AUTHORITY | PUBLIC TRANSPORT | GEOMETRY GLOBAL Dubai / MEMAC OGILVY Dubai | Silver Lion |
| SUFFOCATION | KARMA NIRVANA | KARMA NIRVANA | LEO BURNETT LONDON | Silver Lion |
| BETTER CALL SAUL - THE VICIOUS CAMPAIGN | NETFLIX | SVOD | OGILVY PARIS | Silver Lion |
| MORNING LIKE A KING | BURGER KING | BURGER KING | CHEIL WORLDWIDE Seoul | Silver Lion |
| WAVE | DECATHLON | TRIBORD IZEBER FLOTATION VESTS | ROSAPARK Paris | Silver Lion |
| TICKET BOOKS | L&PM | POCKET BOOKS | AFRICA São Paulo | Silver Lion |
| NAZIS AGAINST NAZIS - GERMANY'S MOST INVOLUNTARY CHARITY WALK | ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR | EXIT-DEUTSCHLAND | GGH LOWE Hamburg / GRABARZ & PARTNER Hamburg | Silver Lion |
| THE MARATHON WALKER | WATER FOR AFRICA | CHARITY | OGILVY PARIS | Silver Lion |
| SPEAK BEAUTIFUL | UNILEVER | DOVE | MINDSHARE New York | Silver Lion |
| TACO BELL BLACKOUT | TACO BELL | FAST FOOD RESTAURANT | DIGITASLBi San Francisco | Silver Lion |
| #COLOURYOURSUMMER | COCA-COLA SOUTH PACIFIC | COCA-COLA | UM Sydney / OGILVY & MATHER Sydney | Silver Lion |
| TTYL (TALK TO YOU LATER) | CHEVROLET | CHEVROLET | MARURI GREY Guayaquil | Silver Lion |
| AID TO CART | EXITO GROUP / FOOD BANK | EXITO FOUNDATION | SANCHO BBDO Bogotá | Silver Lion |
| ADOPTABLE TRENDS | DPA | PET ADOPTION | DIESTE Dallas | Silver Lion |
| THE BANNER THAT MAKES YOU LIKE BANNERS | 3M | POST-IT® STICKY NOTES | BBDO RUSSIA GROUP Moscow / PROXIMITY RUSSIA Moscow | Silver Lion |
| THE 24 HOUR AD BREAK | DNB | 24 HOUR CUSTOMER SERVICE | TRY Oslo | Silver Lion |
| SNACKHOLIDAYS | TRANSAVIA | AIRLINE COMPANY | LES GAULOIS Puteaux | Silver Lion |
| MORNING LIKE A KING | BURGER KING | BURGER KING | CHEIL WORLDWIDE Seoul | Silver Lion |
| REVENGE OF THE (IT) NERDS | DELL | DELL | MEDIACOM AGENTUR FÜR MEDIENBERATUNG Düsseldorf | Silver Lion |
| SEARCH FOR FREE WIFI SEARCH FOR MISSING CHILDREN | BAOBEIHUIJIA | BAOBEIHUIJIA | TBWA/BEING Shanghai | Silver Lion |
| I WILL WHAT I WANT | UNDER ARMOUR | WOMEN'S APPAREL | DROGA5 New York | Silver Lion |
| LOOKING FOR YOU | BATTERSEA DOGS HOME | ANIMAL RESCUE SERVICE | OGILVYONE LONDON | Bronze Lion |
| OWN BOARD MAGAZINE | TAM AIRLINES | OWN BOARD MAGAZINE | FCB MILAN Milan | Bronze Lion |
| THE HIV+ ISSUE | VANGARDIST MAGAZINE | MAGAZINE | SAATCHI & SAATCHI SWITZERLAND Geneva | Bronze Lion |
| NETFLIX GIF CAMPAIGN | NETFLIX | SVOD | OGILVY PARIS | Bronze Lion |
| SNACKHOLIDAYS | TRANSAVIA | AIRLINE COMPANY | LES GAULOIS Puteaux | Bronze Lion |
| THE RAMP LESSON | DRIVER'S SCHOOL | DRIVER'S SCHOOL | VML México | Bronze Lion |
| SUN LIFEGUARDS | LALCEC | LALCEC | J. WALTER THOMPSON ARGENTINA Buenos Aires | Bronze Lion |
| SCANDIC TO GO | SCANDIC HOTELS | HOTELS | PRIME Stockholm | Bronze Lion |
| NOT THERE | THE CLINTON FOUNDATION | NO CEILINGS REPORT | DROGA5 New York | Bronze Lion |
| HOLOGRAMS FOR FREEDOM | NO SOMOS DELITO (WE ARE NOT CRIME) | NGO | DDB SPAIN Madrid | Bronze Lion |
| SOCIAL SAVVY BURGLAR | ALLSTATE INSURANCE COMPANY | HOME INSURANCE | LEO BURNETT CHICAGO | Bronze Lion |
| SECURITY MOMS | SPORT CLUBE DO RECIFE | SOCCER TEAM | OGILVY BRASIL São Paulo | Bronze Lion |
| DEFROST DINNERS | GDF SUEZ | ELECTRABEL | FAMOUS BRUSSELS | Bronze Lion |
| SKIP AD FESTIVAL | SONY ENTERTAINMENT TELEVISION | THE VOICE TV SHOW | PUBLICIS BRASIL São Paulo | Bronze Lion |
| JOHNNIE WALKER BLUE LABEL - THE GENTLEMAN'S WAGER | DIAGEO | JOHNNIE WALKER BLUE LABEL | PHD SINGAPORE / ANOMALY New York | Bronze Lion |
| PLAY WITH YOURSELF | THE BLUE BALL FOUNDATION | TESTICULAR CANCER AWARENESS | M&C SAATCHI Sydney / BANG PR Sydney | Bronze Lion |
| THANK-YOU PARCELS | PRIMA POLAND | PRIMA FINEZJA | FCB WARSAW Warsaw | Bronze Lion |
| #HAPPYTOHELP | KLM ROYAL DUTCH AIRLINES | #HAPPYTOHELP | DDB & TRIBAL WORLDWIDE AMSTERDAM | Bronze Lion |
| CORRIDOR TARGETING | GERMANWINGS | GERMANWINGS | GREY GERMANY Düsseldorf | Bronze Lion |
| #SENDBADLUCK | ALLSTATE | ALLSTATE INSURANCE | LAPIZ Chicago / LEO BURNETT CHICAGO | Bronze Lion |
| BLUEBIRD | McDONALD´S | McDONALD´S | OMD New York / DDB CHICAGO / LEO BURNETT CHICAGO | Bronze Lion |
| LGBT AVATARS | PRAGUE PRIDE | PRAGUE PRIDE | GEOMETRY GLOBAL Prague / OGILVY & MATHER PRAGUE | Bronze Lion |
| SOS SMS | MEXICAN RED CROSS | ONLINE EMERGENCY SERVICE | GREY MÈXICO Mexico City | Bronze Lion |
| MELANOMA LIKES ME | MELANOMA PATIENTS AUSTRALIA | MELANOMA PREVENTION | GPY&R Brisbane | Bronze Lion |
| VISUAL DICTIONARY | BRITISH COUNCIL | PRIVATE EDUCATION | GREY GROUP Singapore | Bronze Lion |
| CLEVER BUOY | OPTUS | OPTUS NETWORK | M&C SAATCHI Sydney | Bronze Lion |
| ATM | FNB | ATM | GLOO@OGILVY Cape Town | Bronze Lion |
| SHINE | CANON | CANON CAMERAS | LEO BURNETT SYDNEY | Bronze Lion |
| THE OREO ECLIPSE | MONDELÉZ INTERNATIONAL | OREO | PHD London / DRUM London / FCB INFERNO London | Bronze Lion |
| DRINKABLE ADVERTISING | THE COCA-COLA COMPANY | NON-ALCOHOLIC BEVERAGES | OGILVY NEW YORK | Bronze Lion |
| #LIKEAGIRL | PROCTER & GAMBLE | ALWAYS | STARCOM MEDIAVEST GROUP Chicago / LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London | Bronze Lion |
| TECHNOLOGY & STUFF | GENERAL MOTORS- CHEVROLET | CARS | COMMONWEALTH//McCANN Detroit / FLEISHMAN HILLARD Detroit | Bronze Lion |
| BETTER CONTENT THROUGH DATA | BOSE CORPORATION | SOUNDTRUE HEADPHONES | MEDIACOM London | Bronze Lion |
| #HAPPYTOHELP | KLM ROYAL DUTCH AIRLINES | #HAPPYTOHELP | DDB & TRIBAL WORLDWIDE AMSTERDAM | Bronze Lion |
| PROUD WHOPPER | BURGER KING | WHOPPER | DAVID Miami | Bronze Lion |
| SKY SQREENING | SKY DEUTSCHLAND FERNSEHEN | SKY GO | SERVICEPLAN Munich | Bronze Lion |
| POWER OF SPORT: #MAKETHEFUTURERIO | SHELL | SHELL | MEDIACOM London / J. WALTER THOMPSON London | Bronze Lion |
| BREATHE AGAIN | XIAO ZHU | AIR PURIFIER | Y&R SHANGHAI | Bronze Lion |
| DON'T TRADE ME | PAW JUSTICE | ANTI AUCTIONS | DDB GROUP NEW ZEALAND Auckland | Bronze Lion |
| THE MARATHON WALKER | WATER FOR AFRICA | CHARITY | OGILVY PARIS | Bronze Lion |
| NOT THERE | THE CLINTON FOUNDATION | NO CEILINGS REPORT | DROGA5 New York | Bronze Lion |
| LOOKING FOR YOU | BATTERSEA DOGS HOME | ANIMAL RESCUE SERVICE | OGILVYONE LONDON | Bronze Lion |
| FIRST STEP PROJECT | KANUI | SPORTING GOODS E-COMMERCE | AFRICA São Paulo | Bronze Lion |
| BACK OFF RADIO | ROADS AND TRANSPORT AUTHORITY | PUBLIC TRANSPORT | GEOMETRY GLOBAL Dubai / MEMAC OGILVY Dubai | Bronze Lion |
| THE RGB NEWS | ANTENA 1 - OBSERVATOR | BLOOD DONATION | GEOMETRY GLOBAL Bucharest | Bronze Lion |
| TOUCH THE PICKLE | PROCTER & GAMBLE INDIA | WHISPER SANITARY NAPKINS | BBDO INDIA Mumbai | Bronze Lion |
Click here to view the full shortlist for this category.
