Retail Trends

Arthur Kaplan and World's Finest Watches retain Mala Media

Digital marketing agency, Mala Media, has been appointed by Arthur Kaplan and World's Finest Watches as their public relations and social media management partner. 2 Jun 2016

Hansa Pilsener appoints Ogilvy Cape Town

Hansa Pilsener, South African beer brand, has appointed Ogilvy Cape Town as its new above-the-line (ATL) agency as of April 2015. In early 2015, Hansa Pilsener put the ATL business out to tender across a number of agencies and is happy to announce that after an extensive pitch process, the Cape Town Ogilvy office will commence work on the account as of next month. 16 Mar 2015

Monteith's appoints Saatchi & Saatchi

Saatchi & Saatchi Australia has been appointed to handle Monteith's business following a competitive pitch process held at the end of last year. 6 Feb 2015

Saatchi & Saatchi gets two brands from Mondelez International

Saatchi & Saatchi South Africa has been appointed the regional agency hub for Mondelez International's Trident gum, the world's number one gum brand, and Halls, the world's leading candy brand, for both Eastern Europe and the Middle East and Africa, for a total of 14 countries. 4 Mar 2014

Mr Price chooses word-of-mouth again

After working with Mr Price on its highly successful 2013 summer launch, innovative word-of-mouth and social media agency, HaveYouHeard has been tasked with providing the local chain with strategic and word-of-mouth services in 2014. 19 Feb 2014

BNRY wins Lipton Ice Tea digital account

BNRY has won the Lipton Ice Tea digital account. 10 Oct 2013

CLE Communications awarded Groupon SA account

Groupon has appointed CLE Communications as its PR agency of record, to assist in driving all its PR efforts. 20 Aug 2013

GreenQueen Communications wins Hello Kitty and Barbie accounts

GreenQueen Communications wins the Hello Kitty and Barbie fragrance account for kids and teens. 30 Jul 2013

Espresso signs up a hot new client

Durban-based agency, Espresso has won the Toys R Us and Reggies account to add to its existing client base. 24 Jul 2013

Foodie client fest for Volcano PR

Volcano PR has been appointed to handle the Nespresso and Tabasco public relations activities in South Africa. 18 Jul 2013

Expand a Sign's Back-Walls set the mood

Expand a Sign provided Nedbank with expanding Back-Walls which were used in their tent at this year's Vodacom Durban July. 18 Jul 2013

Merisant appoints Incobrands as southern African distributor of Canderel®

Merisant has appointed Incobrands, a division of CAVI Brands, as the distributor of Canderel and Equal branded products in southern Africa. 17 Jul 2013

Five Roses tea appoints Match Creative for Hollywood campaign

Five Roses tea has reappointed Liza-Jane Webb and her team at Match Creative for its "Win a trip to Hollywood Campaign." 16 Jul 2013

House of Coffees SA appoints Match Creative for PR blitz

Match Creative will be implementing a fun PR blitz for House of Coffees SA during the forthcoming winter months. 16 Jul 2013

five0six catches the big one

five0six have been awarded the design and evolution of the Ocean Basket brand and related collateral both internally and in-store, with stage 1 already completed. 8 Jul 2013

Jose Cuervo moves to Edward Snell & Co.

Jose Cuervo is now distributed by Edward Snell & Co., responsible for the Southern Africa region from previous incumbent, Brandhouse. 1 Jul 2013

TBWA\Hunt\Lascaris Cape Town wins the Celio* account

TBWA\Hunt\Lascaris Cape Town has won the advertising account for Celio*. 12 Jun 2013

HaveYouHeard notches up several more clients

HaveYouHeard recently scooped several more heavyweight brands, namely DStv Mobile, MyPlanet and Equisweet. 12 Jun 2013

BEYONDred and GreenQueen win the Pitch & Polish 2013 account

BEYONDred and GreenQueen Communications win the Pitch & Polish 2013 workshop and competition account for the fourth time. 10 Jun 2013

GreenQueen Communications to work on TEMPUR account

TEMPUR have appointed GreenQueen Communications to work on their PR account.. 9 Jun 2013

Whopping retail branding business for Clarion

Clarion Printed Products has secured a series of major retail branding business from KFC and Burger King. 29 May 2013

five0six get a little well done

Advertising and design agency five0six were briefed to develop the branding and in-store experience of a new restaurant, 'grilled', whose promise is exactly that. 29 May 2013

Making a mark for Castle Lite

TMARC has won the position of strategic mobile platform activation provider to brand Castle Lite in a four-way pitch. 27 May 2013

KitchenAid appoints Manley Communications

KitchenAid has appointed Manley Communications for Sub-Saharan Africa and African Islands. 24 May 2013

Sasol appoints new marketing support agencies

Sasol has appointed five new marketing support agencies:

  • Carat - managing the media buying and planning component of Sasol's brand communications strategy
  • Vavasati - handling all brand storage and activations
  • One Kingdom - managing brand strategy, DTP and design activities
  • Dieselbrook - managing brand strategy, DTP and design activities
  • Love Johannesburg - managing brand strategy, DTP and design activities
9 May 2013

Wrangler Denim signs Brand Ambassadors

Brand Ambassadors has announced that the public relations and marketing firm now represents Wrangler, one of the three biggest denim brands in the world. 15 Mar 2013

PURE genius from Clorets

Consumers are soon to be walking around with a mouth that's Clorets PURE, as the brand has signed up with Nine Mile Media's Billads sampling medium to give them a blast of PURE freshness. 5 Nov 2012

Billads signs Nampak

Nampak has incorporated Billads' bill folder advertising medium into its marketing mix for its latest campaign, which is designed to drive awareness of the company's incredible eco-logical savings. 30 Oct 2012

New accoint gain for Fashion Media

Fashion Media, Unlimited's in-store advertising partner for Edgars and Red Square stores, has been awarded the exclusive interior advertising rights to the newly launched Edgars outlet in Greenstone shopping centre. 14 Feb 2012

The MediaShop wins Famous Brands account

The MediaShop has been awarded the Famous Brands account. 11 Jan 2012

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