Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 17 April from 9am-10am as we chat to DK Badenhorst from Y&R Cape Town and directors of MaxAxion, Daniel Courtenay and Nicolle Harding. [twitterfall]
16 Apr 2014 09:53
To inspire and empower brand builders in Africa, award-winning global African brand and reputation architect, adviser and authority, Thebe Ikalafeng, is launching a series of pan-African Africa Branding Masterclasses across several African countries.
11 Apr 2014 10:08
We are all branded whether we like it or not, and if you don't take responsibility for branding and marketing yourself, others will do it for you.
By Donna Rachelson 11 Apr 2014 08:01
Multi-Award winning ideas Agency, OwenKessel has aligned with internationally renowned Agency, Leo Burnett, a Publicis Worldwide owned entity and will now be known as OwenKessel Leo Burnett.
8 Apr 2014 08:28
The new digital platforms are even better in that the demographics can be segmented much more easily, and one can target a specific niche market.
By Tess Sulaman 1 Apr 2014 14:10
Arterial Network's 4th African Creative Economy Conference, organised in partnership with the associations Racines/Arterial Network Morocco, has revealed its new logo and is also calling for volunteers for this year's conference.
1 Apr 2014 11:31
When I was studying marketing, my lecturer said that one of the best ways to spread brand awareness is through your customers.
By Daryn Smith 31 Mar 2014 06:45
African Press Organisation (APO) revealed its new corporate brand identity late last week, designed to reflect the company's core values: dynamism, professionalism and the quality of service it provides.
18 Mar 2014 06:09
Humans are natural storytellers. From ancient cave paintings to Shakespeare's First Folio, people have always had an affinity for a well-told story. This is especially true in the world of commerce.
By Mark Porter 11 Mar 2014 14:27
A brand is built across multiple channels and multiple touch-points over time, and every one of these interactions between customer and business shapes this perception.
By Nicole Velleman 10 Mar 2014 06:45
There is always one speaker at Design Indaba that you fall in love with. Not just because of their inspiring or beautiful work, but because of them. Their authenticity. Their essential humanity that comes across.
By Louise Marsland 7 Mar 2014 09:50
Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 6 March from 9am-10am as we chat to Michael Carney of Harley Davidson Africa, Natasha Pendleton from The Entertainer and Rich Simmonds about his new book. [twitterfall]
5 Mar 2014 10:10
Redefinition, a Bulawayo-based marketing, branding and advertising company launched its rebranded website which is focussed on events management.
24 Feb 2014 11:46
It is said that many brands have been burnt in the past by not thinking ahead and registering domains that could be of value to them in their digital marketing strategies.
20 Feb 2014 08:30
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