Right Stuff

Fantastic gazebo pricing

[Issued by Right Stuff] If you have ever considered purchasing a gazebo for your corporate event, now would be the best time to do so. With summer on its way and outdoor events becoming a regular occurrence, a sensible investment will go a long way toward promoting your corporate image. When it comes to branding, the more surface area and visibility, the greater the exposure! 30 Oct 2012 10:38

Loeries 2012 winners: The Rest of Africa & the Middle East

This year saw the introduction of a new category at The Loerie Awards - for the Rest of Africa and the Middle East, sponsored by the Mail & Guardian. The category gave non-South African work a chance to shine and the audience saw two Gold Loeries awarded, as well as three Silver statues and seven Bronzes. 27 Sep 2012 10:50

MINI sponsors crew to rally through Africa

MINI has announced that it will be the official vehicle sponsor of the 2012 Put Foot Rally crew, Shake & Bake, for their 17 day adventure through Africa. 28 May 2012 13:47

Can you hear your brand?

[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08

SA, Africa's most valuable nation brand

[Issa Sikiti da Silva] South Africa has emerged as the most valuable nation brand on the African continent in 2011, scoring a value of US$149.7 billion, distantly followed by Egypt (US$79.2 billion) and Nigeria (US$56 billion) in third place, while MTN is voted Africa's most valuable corporate brand, according to a UK-based Brand Finance study's findings released today, Wednesday 25 May 2011, in Johannesburg by the Brand Leadership Academy. 25 May 2011 13:45

[Indaba 2011] SADC countries reiterate unity, shared vision for tourism growth

[Issa Sikiti da Silva] SADC countries, home to about 280 million people, contribute a modest 2% to the global tourism market despite boasting amazing tourist destinations and having 'solid' marketing strategies in place. RETOSA, a permanent SADC body tasked to develop tourism in the region through effective marketing, met in Durban, South Africa, during the 2011 Tourism Indaba to plot the way forward in removing barriers hampering tourism growth and development in the region. 9 May 2011 11:29

Right Stuff

Pop-up point-of-sale aluminium tasting tables for in-store retail promotions

[Issued by Right Stuff] In-store promotions are here to stay, and with that in mind, Right Stuff has stepped up to the "plate" and come up with a solution that is both ideal for in-store promotions as well as easy on the budget. 8 Apr 2011 11:24

Loeries 2011 opens for entries, categories revised

The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories. 15 Mar 2011 13:19

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions. 23 Feb 2011 07:22

34

Play it your way with Fanta and 34!

[Issued by 34] Kids all over Luanda were full of smiles recently when they were told to "Brinca À Tua Maneira" or "Play It Your Way" in 34's latest campaign. 1 Dec 2010 03:45

mcel reappoints HKLM for retail expansion

Following the first two pilot retail stores, Mozambican cellular operator, mcel has reappointed international branding company, HKLM to continue the retail roll-out with the design and shop-fitting of a further 15 outlets. 29 Jan 2010 07:29

Brand Leadership

Brand Leadership leads Ghana's National Democratic Congress' successful election campaign

[Issued by Brand Leadership] South African-based Brand Leadership Group has been central to the election campaign that ensured that Professor Atta Mills, the presidential candidate for Ghana's leading opposition, the National Democratic Congress (NDC), was sworn in as the next president of the Republic of Ghana. 8 Jan 2009 13:29

Brand Leadership

Ikalafeng to judge prestigious Rebrand 100 Global Awards

[Issued by Brand Leadership] Thebe Ikalafeng, founder of the Brand Leadership Group will be part of the 10-man jury at the next prestigious Rebrand 100 Global Awards, which will take place in the USA in January 2009. 18 Dec 2008 13:45

Extreme makeover for Mozambican cell company

The recent opening of the Maputo flagship store for Mozambican cellular operator mcel is the culmination of a major rebranding journey using the services of brand company HKLM. According to said HKLM group MD Sean McCoy, the strategic brand rejuvenation presented some interesting challenges. 13 Dec 2007 09:07