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Google and Common Ground launch 'Little by Little'

Common Ground partners with Google to launch 'Little by Little', a global campaign in support of the Sustainable Development Goals...

2 days ago


Inma report: The emerging value of content

According to a new Inma report, news media companies are discovering the emerging value of content to create data-infused reader-based business models that are impacting corporate cultures and audience relationships...

7 Feb 2018


Global ad spend will reach $37bn in the next five years

Video advertising spend on YouTube and Facebook to grow by 130% in just 5 years...

30 Jan 2018


Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 19 Jan 2018


Digital transparency, key challenge for brands in 2018 - Warc Toolkit

Digital transparency will be a key challenge for brands in the year ahead concludes Warc, the global marketing intelligence service, in its 2018 Toolkit...

9 Jan 2018


Twitter won't block world leaders, citing need for discourse

Twitter announced Friday it would not block the accounts of world leaders even if their statements are "controversial," citing a need to promote a "public conversation" on political issues...

8 Jan 2018


YouTube seals deal with top music label amid streaming moves

YouTube said on Tuesday that it had sealed a licensing agreement with the world's largest music label conglomerate Universal as the video behemoth explores creating a new streaming service...

21 Dec 2017


Facebook lets people know when their pictures pop up

Facebook on Tuesday added a way for people to know when their pictures are posted anywhere on the leading social network.

21 Dec 2017


Facebook moves to make more video ad money

Facebook on Thursday moved to bolster its appeal and money-making potential as an online platform for viewing video similar to YouTube.

18 Dec 2017


Cathay Pacific taps into PressReader library to expand range of reading material

Cathay Pacific has partnered with PressReader, enabling them to provide thousands of popular newspapers and magazines to passengers...

10 Nov 2017


CNN to lead Pangaea Alliance

Pangaea is transitioning to a new lead partner and introducing tech and data capabilities to offer advertisers more opportunities to connect programmatically with a premium audience of over 200m monthly users...

6 Nov 2017


The ADC 97th Annual Awards open for entries

The One Club for Creativity has announced the call for entries for the ADC 97th Annual Awards as well as a new tiered pricing structure and a couple of category changes...

17 Oct 2017


Four ways the blockchain is relevant

Blockchain is unravelling a new world of possibilities for businesses, particularly in the world of digital marketing...

By Mariam Nishanian 6 Oct 2017


Webby Awards call for entries and announce new categories

The Webby Awards launched its 22nd annual call for entries introducing a slate of new categories and judges in both machine learning and gaming...

2 Oct 2017

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